SPLASH FOR TRASH
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Project
A.W.A.R.E. and The Ocean Conservancy, coordinate underwater cleanup efforts
worldwide. International Cleanup Day, founded in 1986, began as a statewide
cleanup in Texas. It involved 2,800 volunteers in collecting approximately 124
tons of trash.
Perhaps, to some, Manzanillo's effort with only 146 volunteers seems small by comparison, but this is just the beginning of a year-round program to improve Manzanillo's already-beautiful beaches, and educate the public. |
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If the youngest participant in the beach cleanup could speak, she'd tell Mamas everywhere to make sure her Pampers go in the trash, not on the beach. |
Participation in International
Cleanup Day not only improves the health of local waters; it creates public
awareness on aquatic debris issues, helps identify pollution sources and
compiles valuable data for scientists and policymakers.
Following the “Splash for Trash,” a party was held at the El Marino Restaurant in San Pedrito. Food was provided free to all participants by Sergio Montiel of the El Marino, and Sushi Express. Pepsi and Coca Cola provided soft drinks, and beer was donated by Nissan and Corona. Coca Cola also provided free T-shirts for all participants. |
Divers are conscientious protectors of the underwater environment. You can help preserve this precious resource for future generations by supporting PADI and Project A.W.A.R.E. |

Underworld Scuba organized Manzanillo’s original “Playas Limpias, Si se puede!” (Clean the Beaches, Yes We Can!) in 1998, which was developed into a public foundation. Six years ago, Underworld Scuba - Scuba Shack founded a new not-for-profit organization, BUCEAA ("Buzos Unidos Conservando El Ambiente Acuatico," or in English, "Divers United to Conserve the Aquatic Environment.") The multi-purposes of BUCEAA include:
Regular clean-up of all Manzanillos beaches, above and below the water
Open a recycling center for plastic and glass
Establish a pay-per-piece system for each plastic or glass container turned in
Erect a safety net at both ends of the tunnel going under Manzanillo
Establish an "Adopt a Beach" program
Provide continuing education lectures and leaflets to the schools
Provide free plastic bags (imprinted with BUCEAA's logo and cleanup slogan) to beachgoers
Organize more beach/ocean cleanups in other areas
Encourage the state and local government to enforce the already-existing law regulating dumping of trash
Create a video with BUCEAA's pro-environment and ecology message
Protect Manzanillo's coral reefs and dive sites by installing mooring buoys and safety circles
Plan a booth for environmental education at Manzanillo's largest yearly event, "Fiestas de Mayo"
In conjunction with the University of Colima, establish an official "stamp of approval" for areas of beaches, similar to the hotel "star" rating system
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Co-founders and directors of the organization BUCEAA are Carlos Cuellar (center) and Susan Dearing (right). Public Relations Director is Ruben Romo (left). If you would like more information on how you can help BUCEAA and make Manzanillo the best vacation or retirement city in Mexico, e-mail: contact Susan Dearing or Carlos Cuellar at (011-52-314) 333-3678 or e-mail. |
| The PADI Dive Center Underworld Scuba chose
Playa San Pedrito to kick off this International campaign because it is one of
the oldest and most populated (therefore the dirtiest) beaches in Manzanillo.
Joining Underworld Scuba in this event was the Mexican Navy dive team, CET del Mar (a marine sciences technical school), University of Colima, Pilotos de Practica (ferry boat captains), charter fishing boat owners Sam and Marilyn Short and their boat the Rosa Elena, as well as the current Manzanillo government leadership. |
The Rosa Elena performed a valuable service: Keeping track of 16 divers who were in the La Perlita area picking up trash. If a diver needed assistance, Sam and his boat captain were there, ready to lend a hand. |
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As the event commenced, BUCEAA board member Juan Luis Flores, who served as master of ceremonies for the cleanup, passed out T-shirts to every registrant. |
Others who donated or contributed funds or support include La Punta Ecological Foundation, Soriana general manager Gerard Macias, Coca Cola, Pepsi, Corona, Mar Industrias, Colima Department of Tourism, Jimmy and Barbara Brown, and Nissan. Signs were paid for by the Kipper Lopez family, Materiales Monterrey, and the Joaquin Torres family. The city of Manzanillo provided a microphone and speakers, so board member Juan Luis Flores could provide a running commentary of the day's activities. The Manzanillo maintenance department provided prompt trash removal at the end of the day. Underworld Scuba donated all dive gear used by the scuba divers, provided free tank fills, and purchased gasoline for several of the boats used by the divers. |
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than 18 individual articles and 3 political cartoons appeared in 4 local and
state newspapers in both English and Spanish.
The cartoon, appearing in the "Noticiero," September 8, depicts a diver (with "A.W.A.R.E." written on his scuba tank) collecting trash. Among the items found on the ocean floor are containers, an old boat, a voter election box, a battery and a dinosaur (why not). A fish with tumors (caused by polluted waters) and a hungry shark look on. All Manzanillo and Colima newspapers supported the beach cleanup. |
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Hundreds of radio spots and
interviews with the directors of BUCEAA were broadcast (and continue to be on
the air) to further promote the worthy cause.
In the photo at left, Carlos Cuellar and Dr. Lidia Silva are interviewed by Radio K-Lien-T. The general manager of Radio Turquesa Rafael Canet, is also a diver trained by Underworld Scuba. He generously donated many daily radio spots. |
| The response from the news media,
the community, and the government proved that Manzanillo is a community that
cares.
In the photo at right, Alexandro Perez, who won Colima's Journalist of the Year award, talks about an individual's responsibility to keep the beaches and oceans clean. Alex is a diver who appreciates the necessity for a cleaner ocean. Before he became a respected journalist in Manzanillo, he worked for Underworld Scuba. |
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